Kony 2012 is a 2012 American short documentary film produced by Invisible Children creators Invisible Children, Inc. +more
, the film has received over 103 million views and 1. 3 million likes on the video-sharing website YouTube, and over 18. +more
The campaign resulted in a resolution by the United States Senate and contributed to the decision to send troops by the African Union. The film also called for an April 20 worldwide canvassing campaign, called "Cover the Night". +more
Synopsis
The film documents the Invisible Children's plans and efforts to capture Joseph Kony. +more
It is introduced with the song "02 Ghosts I" by Nine Inch Nails, and the text “Nothing is more powerful than an idea whose time has come. Nothing is more powerful than an idea is now. +more
One of the main people feature in the film is a young Ugandan named Jacob Avaye, whose brother was killed by the LRA. In response, director and founder of Invisible Children, Jason Russell, promises Jacob that he will help "stop Kony".
The film advocates the restoration of social order and curtailing compelled and coerced youth military service. The video also has clips of Jason Russell's young son reacting to the information about Kony. +more
In a later scene in the film, an action scene shows people sticking Kony 2012 posters in various places in a town, with the music I Can't Stop by Flux Pavilion.
In the last minute of the film, the countdown that was first shown near the beginning, when the narrator said "the next 27 minutes are an experiment", finishes, which is an analepsis. At the end, text slides call to action.
Invisible Children
The Invisible Children charity has focused on obtaining the support of a select group of individuals in order to "help bring awareness to the abuse and killing of children in the East and Central African countries at the hands of Kony and his leadership. " This list included 20 "celebrity culture makers", such as George Clooney, Angelina Jolie, Oprah Winfrey (who significantly helped to spread the video), Taylor Swift, and Ryan Seacrest. +more
A number of celebrities endorsed the awareness campaign against Kony, including Justin Bieber, Bill Gates, Christina Milian, Nicki Minaj, Kim Kardashian, Pete Wentz, Rihanna, and Elliot Page.
Cover the Night
As part of the campaign, US supporters were asked to put up posters in their hometowns in an action named "Cover the Night", which took place on April 20, 2012. Invisible Children offered posters and t-shirts in an attempt to gain wider recognition. +more
The "Cover the Night" event took place worldwide on April 20, 2012, and was to be conducted by supporters who were encouraged to perform some sort of charity work that morning in their local community. Then, that evening, they were to post flyers and posters throughout their city for the Kony 2012 campaign. +more
Reception
The film sparked a heated controversy regarding its merits, with very differing opinions being expressed by various NGO workers, government and international officials, journalists, and other groups and individuals.
Positive
Luis Moreno Ocampo, who was featured in the film and was, at the time, the chief Prosecutor at the International Criminal Court (ICC), voiced his support of the film and the campaign that had "mobilised the world", and said that the criticism was "stupid". The Special Representative and head of the newly created United Nations Regional Office for Central Africa (UNOCA), Abou Moussa, said that international interest in Kony was "useful, very important". +more
Human Rights Watch (HRW)'s Africa division senior researcher Anneke Van Woudenberg wrote in a statement: "We've spent years investigating the horrors perpetrated by the LRA in central Africa-Uganda, Democratic Republic of Congo, Central African Republic (CAR), and South Sudan. We gathered evidence at massacre sites-wooden clubs covered in dried blood, rubber strips from bicycle tires used to tie up the victims, and freshly dug graves-and spoke to hundreds of boys and girls forced to fight for his army or held captive as sex slaves. +more
Opinions on the film were mixed in Gulu, one of the former centers of rebel activities in northern Uganda, during a showing of the film, with several of the leaders expressing support and criticism. One of the attendees, State Minister for Foreign Affairs Henry Oryem Okello, said that the criticisms directed at the film and Invisible Children were "unfounded", going on to state, "Invisible Children has done visible things in Acholi[land], for example offering scholarships to thousands of children and anyone against them is our enemy. +more
Journalist Nicholas D. +more
Jacob Acaye, the former child soldier featured in the film, supported the video and defended its makers. In response to Ugandans saying that the film was out-of-date, Jacob stated that, "It is not too late, because all this fighting and suffering is still going on elsewhere. +more
The film has been featured in YouTube Rewind 2012, resembling its first few seconds both visually and with the string instrument sound, and the derived text "Nothing is more powerful than a video whose time has come. Nothing is more powerful than a video whose time is 2012. +more
Negative
Since the video's release, Invisible Children has come under criticism for oversimplification of events in the region and has been accused of engaging in "slacktivism", in which a person donates or takes actions that have little to no effect beyond making said person feel as if they contributed to a positive cause. While the campaign promotes global activism, it has been criticized for providing a black-and-white picture rather than encouraging the viewers to learn about the situation. +more
One point of criticism is that the film gives a misleading impression of the whereabouts and magnitude of Kony's remaining LRA forces. As of early 2012, Kony's followers were thought to number only in the hundreds, and Kony himself was believed to be in the Central African Republic rather than Uganda, a fact that receives only a passing mention in the video. +more
Dinaw Mengestu, an Ethiopian American writer and Africa researcher, wrote that the real world Kony is "not a click away" and a simple solution of raising popular awareness is "a beautiful equation that can only work so long as we believe that nothing in the world happens unless we know about it . +more
After the film's release, there was criticism in Uganda of its failure to state more clearly that Kony and his forces fled northern Uganda in 2006 and were dispersed across the jungles of three neighboring countries. Fred Opolot, a spokesman for the Ugandan government, said, "It is totally misleading to suggest that the war is still in Uganda. +more
A March 2012 mass showing of the film in Lira, the site of one of Kony's worst atrocities in Uganda, was met with jeering and thrown objects at the screen and at the group African Youth Initiative Network, which screened the film and provided translations. The screening prompted angry calls to local radio stations by Ugandans upset that the film was so focused on the filmmakers and Kony while neglecting the conflict's victims, prompting complaints that the film was "more about whites than Ugandans. +more
Mahmood Mamdani, of the Institute of Social Research at Makerere University, Kampala, argued that the LRA is "a Ugandan problem calling for a Ugandan political solution" and against "mobilisation of millions [to] be subverted into yet another weapon in the hands of those who want to further militarise the region. " Ugandan journalist Rosebell Kagumire said that "the war is much more complex than one man called Joseph Kony. +more
Father Ernest Sugule, national coordinator of the Congolese non-governmental organization SAIPD in Dungu, DRC, claimed that the few people there "who have succeeded in watching [Kony 2012] are very critical on the film," as is he himself. Charlie Beckett, a media communications expert at the London School of Economics (LSE), said what Invisible Children hasn't "got the capacity for is to take that beyond another action. +more
Lord's Resistance Army's response
A statement purported to be released by Kony's Lord's Resistance Army rebels and signed by the group's spokesman and negotiator Justine Nyeko ("The Leader, LRA Peace Team") condemned the film as "a cheap and banal panic act of mass trickery to make the unsuspecting peoples of the world complicit in the US rogue and murderous activities in Central Africa. " The statement was obtained by Ugandan journalist Frank Nyakairu, received from Nairobi, Kenya-based LRA representatives. +more
Invisible Children's response
On March 8, 2012, Invisible Children released an official response addressing the criticisms directed at Kony 2012. As an explanation for the simplicity of the movie, they stated that "in [their] quest to garner wide public support of nuanced policy, [they] sought to explain the conflict in an easily understandable format. +more
A video titled Thank you, KONY 2012 Supporters was released on March 12, 2012 to address the criticisms directed at the film and to be "fully transparent", according to Invisible Children CEO Ben Keesey. The film begins with Keesey discussing the three things that the charity focuses on, which are to "create films with compelling narratives, promote international advocacy and run on-the-ground initiatives. +more
The website Kickstriker, a parody of Kickstarter, contains a fake appeal to crowdsource the "hiring private military contractors from Academi (formerly Blackwater), who will be immediately deployed to central Africa" with a mission to capture or kill Kony. In response, Invisible Children sent the Kickstriker team a cease and desist warning to take down the parody page, accusing them of "causing public confusion through your use of Invisible Children's copyrighted and trademarked property" and threatening a legal action. +more
Follow-up films
Kony 2012 Part II
Kony 2012: Part II - Beyond Famous is a 20-minute video follow-up to Kony 2012. The film was announced early on April 2, 2012, to be released within the week. +more
Beyond Famous aims to address criticisms of the original film and to present more information about Kony's LRA rebellion, including its impact on countries other than Uganda, as well as about Invisible Children's work and the Kony 2012 campaign. Executive Director and CEO of Invisible Children, Inc. +more
Reception
In a pre-release comment, popular culture expert Robert Thompson said: "The fact is, the story has developed in so many odd ways with all the controversy, and the sequel can't really promise the bang of that first video-which is informing people of something they did not know before. Now we're getting into the details, which is never that thrilling. +more
According to The Guardian, the sequel "does not seem to have captured the public's imagination in quite the same way as Invisible Children's earlier video did, failing to significantly trend on social media websites. " By April 16, 2012, it had received 1. +more
As of April 2022, more than 10 years after release, the film has amassed 2.9 million views on YouTube.
Film MOVE
On 25 October 2012, the 31-minute film MOVE was released by Invisible Children, documenting the happenings behind the scenes of the campaign, such as how the website Kony2012.com was heavily overloaded.
As of 18 July 2020, the film has been viewed around 135,000 times on YouTube.
2013 film What happened to KONY 2012?
On 6 May 2013, one year and a day after the original film's release, a follow-up film called What happened to KONY 2012 appeared on the YouTube channel of Invisible Children, retrospectively summarizing the happenings of the campaign.
The seven-minute film features the song "Run Boy Run" by Woodkid and additional instrumental music.
As of 5 July 2020, the film What happened to KONY 2012 has been viewed 313,000 times.
Impact
United States
On March 21, 2012, a resolution "condemning Joseph Kony and his ruthless guerrilla group for a 26-year campaign of terror" was put forward by Senators Jim Inhofe and Chris Coons. The resolution stated that it would back "the effort of Uganda, the Democratic Republic of Congo, the Central African Republic and the newest country, South Sudan, to stop Kony and his Lord's Resistance Army", along with an official statement of support "for the U. +more
Support among senators for the resolution came about after the release of the Kony 2012 video and its subsequent popularity. One of the resolution leaders, Senator Chris Coons, became aware of the situation after his daughters asked him what he was doing to stop Kony and Senator Roy Blunt was informed "at a Missouri caucus in St. +more
Africa
On March 23, 2012, the African Union (AU) announced its intentions to send an international brigade of 5,000 military troops "from Uganda, South Sudan, Central African Republic and Congo, countries where Kony's reign of terror has been felt over the years . +more
The United Nations High Commissioner for Refugees (UNHCR) spokeswoman Melissa Fleming said the agency welcomed the "unprecedented" initiative to "end the atrocities in the region" and urged all involved to respect human rights and minimize risk to civilians. AU counter-terrorism envoy Francisco Madeira said, "We need to stop Kony. +more
2012 documentary films
American short documentary films
Documentary films about African politics
Documentary films about child abuse
Documentary films about child soldiers
Documentary films about human rights
Documentary films about terrorism
Documentary films about Uganda
Documentary films about war
Internet documentary films
Internet memes introduced in 2012
Invisible Children
Lord's Resistance Army
2010s short documentary films
2010s English-language films
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