Customer Experience Stats to help you win in 2022

86% of buyers are willing to pay more for a great customer experience.

The reason is simple - it comes down to how the customer wants to feel using your products & services and engaging with your brand. Brands that don’t treat their customers well will lose their customers.

49% of buyers have made impulse purchases after receiving a more personalised experience.

Think about upselling! Want to boost your upselling opportunities, deliver more tailored and personalised experiences.

50% of customers will stop visiting a website if it is not mobile-friendly!

This makes a lot of sense because billions of users are glued to their mobile phones daily. If you want to gain and retain more customers in 2022, deliver better mobile experiences.

67% of customers prefer self-service over speaking to any company representative!

There a many reasons to this. No one likes to wait in queues physically, on a chat or on the phone. If customers can get resolutions themselves, why not?

45.9% of businesses identify customer experience as their top priority in the next 5 years.

With 20.5% of businesses focussing on pricing as top priority and 33.6% of businesses focussing on product, it’s clear that Customer Experience is taking more importance. It makes a huge difference and is definitely worth the focus and investments.