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NPR News source @npr.org · Washington (state) 🇺🇸· Jan 29

#Kpop #MusicIndustry #CulturalPhenomenon

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How the West was won: K-pop's great assimilation gambit
In 2003, at 11 years old, Kim Eun-jae signed with the Korean agency SM Entertainment as a trainee, hoping to rise through the necessary steps to become a K-pop idol.