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Quality is always the difference between a good product and a bad product.
Improvement means learning to do the processes better, not producing things that are more made perfectly.
“Quality is never an accident. It is always the result of a commitment to excellence, intelligent direction and skilful execution; it represents the wise choice among many alternatives.”
- Dr Joseph Juran,
Great products start with real customers who feel they gain some kind of advantage or improvement in their life from using your product.
What makes great companies great is not just their product or service’s quality, it’s the dedication they make to the improvement of their product or service.
If customers can’t tell what a product does, then they can’t tell how well it does it.
If you want to lead an organization to systematically deliver higher quality products at a fair price, then make your team build a culture that breathes quality.